issue 01/the presence problem
Live events
that book your
next clients.
A studio and community for coaches building their pipeline through live events — workshops, masterclasses, signature talks, interviews.
the diagnosis
You don't have a content problem. You don't have a strategy problem. You have a presence problem.
People know your post, but they've never actually met you.
upcoming sessions
The studio is in session.
A glimpse of what's on. Free public masterclasses, signature talk competitions, and the occasional showdown.
inside the studio
Free to join.
Built to convert.
Your Next 3 Calls
A free course. Run a 30-min event this week. Book your next 3 discovery calls. Simple.
free · on day oneWeekly networking call
20+ founders show up every week. Real introductions, real warm leads, real practice.
live · weeklyMonthly live events
Hosted by Ben and rotating expert guests. Practice rooms, audits, templates, workflows.
premium · spotlight seriesthe formats
The rooms that turn 30 minutes into your next 3 calls.
Six formats. One thesis: design beats reach. The right room makes the next client a question of when, not if.
Workshops
Small group. Skill-driven. Three hours that ship.
Masterclasses
The conversion engine. Designed once, run again and again.
Signature Talks
Build it once, take it everywhere. The leads follow you home.
Interviews
Conversations as authority — for the people watching, not the one being asked.
Summits
Multi-speaker community plays. Collective attention, on a date.
Competitions
High-leverage attention events. Build the talk, win the room, take it everywhere.
recently in the studio
Sessions just shipped.
A snapshot of the last few public rooms. New ones every month.
The 30-minute conversion engine.
38 in the room · 12 calls booked · public masterclass
Building your signature talk.
14 in the room · 4 calls booked · workshop
Audience design beats audience size.
26 in the room · 9 calls booked · networking call
the receipts
A decade of designing the rooms that convert.
the founder
I help coaches design the live events that book their next clients.
Direct, anti-precious, slightly playful — same here as on the call.
The studio is for coaches who are excellent 1-to-1 and want to scale. The lever isn't more content. It's a better-designed group experience.
the studio is open
Live events that
book your next clients.
Free to join. Start with Your Next 3 Calls.